itSMF Czech Republic Conference

The itSMF Czech Republic conference is celebrating its 20th anniversary this year and brings the theme “The Power of Change”- about how to drive change in a meaningful, sustainable way, with a strong focus on people. The event takes place on 28 – 29 January 2026 in Prague (Comfort Hotel City Prague) – and OMNICOM is there!


OMNICOM as a Gold Partner

OMNICOM, s.r.o. is a Gold Partner of the conference. For 30 years, we have been helping organizations improve ITSM/ESM and ITAM—both in terms of processes and technology—not only in Slovakia, but also internationally. We’re glad to be part of this anniversary conference and to bring our perspective on the current topics shaping the IT world.


Our session: Beyond the Blame Game with ITxM

OMNICOM is an active part of the program: Miroslav Hlohovský (OMNICOM) spoke on the second day together with Michael Wilken (Xurrent) in a presentation titled “Beyond the Blame Game with ITxM.” Together, they focused on how modern AI solutions help unify collaboration across teams, reduce noise, and speed up incident resolution—ultimately increasing service resilience.


A diverse agenda

The conference program is diverse and combines keynote talks, practical sessions, partner presentations, and a panel discussion. Key topics include:

  • change in practice (how to manage it so it “sticks”),
  • AI in ITSM (from automation to autonomous IT and trustworthy services),
  • resilience and security,
  • a view on ITIL and transformation in today’s context.

If you’re in Prague, come say hi—you still have time 😊


We’d be happy to talk about your ITSM/ESM challenges and how to turn change into real value.